The Art deco movement was developed by innovators in Paris which they formed a group and an organisation which they gave the name of "The Society of Decorative Artists". The founder and leader of this organisation was Hector Guidmard. This group members was comprised of many popular designers in the Art Nouveau-style and print-maker. The designers who practise this movement gave knowledge to modernist influences like cubism, De Stijl, and futurism. The Artist wanted that sense of change so the Art Deco was born. Art deco consists of symmetrical, geometrical, streamlines, some time simple illustrations and satisfaction to the eye.
Art Deco is a movement which is similar to the Art Nouveau as they were happening at the same time section. TheArt Deco movement is a modern style as it incorporates functional objects with that artistic touch. This movements is different from fine arts movements as it does not have any particular purpose. The art deco is used very much as a mass production manufacturing like for example clocks, ashtrays, cars, buildings and much more. The Bauhaus movement was also taking part in industrial manufacturing, but it was completely the opposite of art deco as it stopped from any artistic embellishments. This movement got ethos influences from the Art Nouveau and arts and crafts style which as you can see it got many influences from art nouveau this movement. This movements focuses on that unique and have originality when it come to handmade objects with style and organic physical forms. Art Deco is a plain and simple style but it deliver a high quality job. Art Deco movement in america version was a streamline modern and it is a smooth and more open than that in European art deco style. The american version got popular and large as it is considered as to have a very important arts in Art Deco like for example:
-Spirit of the Wind (1925)
Artist: Rene Lalique
This Lalique's sculpture when you see it you will notice immediately that Art Deco style. Lalique's became the American aesthetic par excellence on the type of style used on this structure.
État Cabinet
(1922)
Artist: Emile-Jacques Ruhlmann
This piece of furniture done by Ruhlmann you can see the simplicity of the design as it has that geometrical and simpleness and the symmetrical border.
Pi Volo Apertif
Advertisement (1925)
Artist: A.M. Cassandre
The cassandre poster advertisement is considered to be quite an influential poster when it comes to the artists and graphic design in Art Deco style. This poster was done for a french liquor Pi Volo Apertif advertisment in the 1925.
Egyptienne
chiming clock (1927)
Artist: Louis Cartier
A British archaeologist his name was Howard Carter when he was excavated a tomb of the pharaoh located in Egypt that happened in 1922 and this news got all over the world so at that moment there was a kraze about egypt becoming an number one agenda in culture, music, films literature. The french man Louis Cartier infuse this Egyptian influence into his works as he use Egyptian material and decorative techniques.
The influences that left this movement it include many things. To begin with like Sans serif and modern typefaces. Nowadays posters which are showing type of advertising are quite similar to mathematical and and geometrical grids and lines. Websites are also quite influenced from Art Deco as they have quite a symmetrical layout with a simple design and layout. A website is important to use a simple design with symmetrical layout as it looks satisfied to the eye.
There are a lot of graphic design art that are influenced by Art Deco like -
There are a lot of graphic design art that are influenced by Art Deco like -
- ‘Timeless’ album cover for Diane Schuur, c.1986
- Album cover for “Cinema Serenade 2: The GoldenAge”, c.1997
- Star Wars celebration poster, c.2007
references
ReplyDeletehttps://www.britannica.com/art/Art-Deco
http://www.metmuseum.org/toah/hd/frdc/hd_frdc.htm